Hayley Laney

Swim Socks

The brief was to create a video that highlights the need for a product that protected little kids feet from all surfaces near the water. It needed to reinforce how they have fulfilled that need without direct the language It needed show the product in use at the pool, beach, or water park, but also being put on, as ease of getting the children to put them on may be a consideration for potential customers. The client was thrilled with this video and it received views of over 15k on Facebook ads, with an account of only 250 followers.